Gradient™ & Transitions® Towels
To the untrained eye, Gradient™ and Transitions® look like a traditionally woven towels. However, they are anything but traditional. Both Gradient™ and Transitions® terry feature the Comfort Experience Zone®—a strategically balanced design with the highest pile in the center to provide an exceptional guest experience at a lower product weight, providing a targeted drying experience and reducing operational costs.
Both Gradient™ and Transitions® are manufactured by Standard Textile. Transitions® is made in the USA, while Gradient™ comes from our manufacturing facilities abroad.
Centium Core Technology®
This patented weaving process offers the perfect balance of comfort and durability.
OneSTEP®
Features that save you and your staff time, money, and resources.
Room Ready for You® Laundered with Tide®
Delivered clean, fresh, and ready to use right out of the box.
Transitions & Elevations
Reduces product weight without reducing performance.
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